all blog posts

Social Proof3 Peak Season Campaign Strategies for Retail Marketers

By 

Julio Lopez

 on 

October 14, 2019

Want to make your digital marketing campaigns stand out from the noise this peak season? Here's how adding social proof secret sauce can make them sizzle.

Social Proof3 Ways to Upgrade Your Digital Marketing Campaigns Through Peak Season 2019

By 

Blair Abrahams

 on 

September 19, 2019

Adding social proof can help and engage customers in the product research and discovery phase. Learn how to add it to dynamic email campaigns this peak season.

Opinion3 Common Retail Mistakes to Avoid During Holiday Season 2019

By 

Kate Cleevely

 on 

September 16, 2019

Black Friday, Cyber Monday and other peak season retail events are snapping at our heels. As retailers get ready for launch, we explore 3 consumer pain points that retailers can fix with social proof.

Opinion3 New Ways to Give Social Consumers Social Proof During Peak Season 2019

By 

Marjorie Leonidas

 on 

September 16, 2019

During Black Friday, Cyber Weekend and other holiday season retail events, consumers will buy without ever touching a website. Learn how to use social proof as part of this new customer journey.

OpinionOmnichannel is Dead. Long Live the Customer!

By 

Alison Wiltshire

 on 

August 6, 2019

As consumers, we just shop – wherever, however, and whenever we want. Channels are for TV or radio stations – not customers. The customer is the channel.

NewsFashion Forward NA-KD Uses Crowd-Powered Product Trends to Drive Online Fashion Success

By 

Vjosana Gashi

 on 

July 29, 2019

Read how Swedish fashion-forward brand NA-KD, is using Taggstar to complement its crowd-powered, social online sales.

NewsJoules Using Taggstar to Drive Online Conversion Uplift

By 

Blair Abrahams

 on 

July 25, 2019

Britain's best-loved lifestyle retailer, Joules, is using Taggstar. Read about its great social proof results, in under 30 days.

eCommerceFive Ways To Reduce Back to School Shopping Pain & Increase Retail Conversions

By 

Marjorie Leonidas

 on 

July 3, 2019

Back to School is now the UK’s third largest annual shopping event, and second only to Black Friday in the USA. Read how social proof messaging can increase retail conversions during this important peak.

eCommerceFive Ways That Your eCommerce Site can Reduce Back to School Shopping Pain, and Increase Retail Conversions

By 

Marjorie Leonidas

 on 

July 3, 2019

Back to School is now the UK’s third largest annual shopping event, and second only to Black Friday in the USA. Read how social proof messaging can increase retail conversions during this important peak.

NewsNew Taggstar Partnership with Movable Ink Adds Social Proof to Email

By 

Rob Thomas

 on 

July 2, 2019

Here at Taggstar, we love finding new, world-class digital marketing partners to bring the benefits of social proof to more retailers. That’s why we’re proud to showcase our partnership with Movable Ink.

eCommerce5 Ways That Social Proof Messaging Can Sell Home Electronics

By 

Kate Cleevely

 on 

June 25, 2019

As we head into summer, retailers are now planning their Black Friday and Xmas 2019 campaigns. But this retail peak isn’t the only show in town when it comes to a major sales opportunity for home electronics.

eCommerce5 Ways That Social Proof Messaging Can Sell Consumer Electronics

By 

Alison Wiltshire

 on 

June 25, 2019

As we head into summer, retailers are now planning their Black Friday and 2019 holiday season campaigns. But this retail peak isn’t the only show in town when it comes to a major sales opportunity for consumer electronics.

NewsAdd Social Proof Messaging Into In-Store Digital Display

By 

Alison Wiltshire

 on 

May 2, 2019

Taggstar messages are now live on M-Cube Global in-store digital display, as we inject dynamic social proof messaging.

Social ProofWe've Made Personalised Social Proof Possible

By 

Andrew Lucas

 on 

April 23, 2019

We're first to launch new, personalised social proof messages, increasing the ways you can enhance your customer experience, digital commerce and improve profitability.

Social ProofWe've Made Personalised Social Proof Possible

By 

Andrew Lucas

 on 

April 23, 2019

We're first to launch new, personalized social proof messages, increasing the ways you can enhance your customer experience, digital commerce and improve profitability.

AwardsTaggstar, Very.co.uk & PosterScope Shortlisted for Retail Systems Awards 2019

By 

Kate Cleevely

 on 

April 8, 2019

We're Retail Systems 2019 Awards finalists.

NewsMention Me Partnership Pairs Social Proof & Customer Advocacy

By 

Kate Cleevely

 on 

January 29, 2019

Taggstar messages now appear on Mention Me vouchers through our new partnership.

NewsForbes Covers Taggstar's US Launch at NRF 2019

By 

Kate Cleevely

 on 

January 17, 2019

Taggstar launched our social proof messaging into the Americas at NRF 2019.

eCommercePart 2 / 2:  Four Other Ways to use Influencers to Sell Beauty

By 

Marjorie Leonidas

 on 

January 14, 2019

Part 2 of our blog into the ways that beauty brands can use social proof to sell.

eCommercePart 1 / 2:  Four Other Ways to use Influencers to Sell Beauty

By 

Marjorie Leonidas

 on 

January 13, 2019

How retailers can bring the in-store beauty assistant online using social proof.

NewsWe're Coming to America!

By 

Marjorie Leonidas

 on 

January 12, 2019

Our software is already a big hit with UK and European brands, and we're excited to be launching Taggstar to US, Canadian and LatAm retailers at NRF 2019!

eCommerceWhich Travel Tech Should You Have in Place by January 2019?

By 

Marjorie Leonidas

 on 

December 12, 2018

Maximise conversions and sales as millions of customers will jump online to book their annual holiday.

NewsWe Support Very.co.uk Black Friday Campaign

By 

Blair Abrahams

 on 

November 22, 2018

News of our dynamic out-of-home innovation for Very’s Black Friday campaign.

eCommerceThe Real Proof Behind Social Proof

By 

Marjorie Leonidas

 on 

November 1, 2018

“Social proof” has been talked about a lot. Urgency messaging and reviews are driving greater eCommerce conversion rates.

eCommerceWhy Social Proof Helps Shoppers to Make Up Their Minds

By 

Marjorie Leonidas

 on 

October 24, 2018

We just can't make up our minds. How do retailers use social proof help shoppers to choose?

eCommerceSocial Proof Will Boost Black Friday, Cyber Monday &, Christmas Conversion Rates

By 

Marjorie Leonidas

 on 

October 8, 2018

You can improve Golden Quarter conversion rates using social proof messaging.

NewsHotter Shoes' Revenue Grows by 5% Using Taggstar

By 

Kate Cleevely

 on 

September 13, 2018

Hotter has seen online revenue grow by 5% by using Taggstar to improve its online customer experience. We're now used across its UK, US, EU and German web stores.

eCommerceSocial Proof: The Psychology Behind The Science (And 4 Reasons You Should Use it in eCommerce Marketing)

By 

Kate Cleevely

 on 

July 26, 2018

Empty shop. Busy shop. Which do you think is more popular? Read about what makes social proof influence sales, and how eCommerce sites can use it to improve their conversion rate.

NewsSocial Proof Messaging Gets Personal as N Brown Segments Product Messages by Audience Type with Monetate & Taggstar

By 

Blair Abrahams

 on 

July 10, 2018

Combining Taggstar and Monetate delivers personalised product popularity, trending and review messaging, for a 12% new visitor conversion rate uplift, plus extra online sales on SimplyBe.

NewsBest Practice in Social Proof Messaging

By 

Marjorie Leonidas

 on 

July 2, 2018

Taggstar's update on the news last week, about the UK Government’s Competition & Markets Authority (CMA) investigation into the selling practices of online booking sites.

NewsTech.AWARDS 2018 Shortlisting for Taggstar & Missguided as Conversion Rates Spike by 4%

By 

Dea Manaj

 on 

June 19, 2018

Missguided and Taggstar are shortlisted for Tech. Collaboration of the Year in the Tech.AWARDS 2018 powered by Retail Week. We’re excited and delighted to be recognised.

NewsSocial Proof Has Never Been More On Trend!

By 

Dea Manaj

 on 

May 21, 2018

Taggstar is celebrating. 2018 has been great for us and and customers already, with new social proof innovations to give you higher social proof results.

AwardsTaggstar and Missguided Shortlisted for Retail Systems Awards 2018

By 

Dea Manaj

 on 

May 14, 2018

We’re celebrating at Taggstar! We have been shortlisted for ‘ Online Solution of the Year’ at the Retail System Awards 2018 for our work with Missguided.

Social ProofWhat Does a Pair of Crocs (or Ugg Boots) Have in Common with Donald Trump?

By 

Kate Cleevely

 on 

March 29, 2018

We explore how some unusual trends are formed and show you how you can use Taggstar's trend algorithm to help drive your online sales.

Social ProofHow Online Travel Agents are Winning at eCommerce Optimisation

By 

Vjosana Gashi

 on 

March 5, 2018

We take you through some of the key travel trends and explain how social proof can help your customers make better booking decisons - driving your conversions by 2.5% on average!

NewsNew RichRelevance Partner Combines Personalised Product Messages & Social Proof

By 

Kate Cleevely

 on 

February 27, 2018

Read about our new partnership with the world's leading experience personalisation provider, RichRelevance. Together we're bringing retailers richer, more specific social proof messaging.

OpinionDo I Need Reviews on My eCommerce Website?

By 

Vjosana Gashi

 on 

January 24, 2018

In modern eCommerce, reviews will come whether you ask for them or not. Here's why you should love reviews, and how Taggstar applies positive review data to help you sell more.

OpinionAm I Pressure Selling? Understanding the CMA Investigation Into Booking Sites

By 

Marjorie Leonidas

 on 

December 20, 2017

Info about the UK Government's Competition & Markets Authority's (CMA) investigation into the selling practices of online booking sites.

eCommerce2018 eCommerce Events, Conferences & Awards Calendar

By 

Vjosana Gashi

 on 

November 23, 2017

Check out our 4 top tips on how to choose which events to attend in 2018, along with our handy calendar, listing top eCommerce events, awards and conferences.

Social ProofUsing Social Proof to Fix 5 Black Friday eCommerce Challenges

By 

Marjorie Leonidas

 on 

November 13, 2017

Taggstar tracked conversion rate uplift of up to 3.75% over Black Friday & Cyber Monday 2016. Read how social proof could improve your Black Friday sales.

Opinion5 Challenges in Fashion eCommerce that Social Proof can Fix Today

By 

Marjorie Leonidas

 on 

November 9, 2017

Read how real-time product messaging could solve some of online fashion's biggest challenges.

NewsWhat a Party!

By 

Dea Manaj

 on 

October 16, 2017

With one billion messages a month, a new website, a new office and most important, many many new customers and partners, we've loads of reasons to throw a bash to celebrate!

AwardsDrapers Awards 2017 - Taggstar Shortlisted

By 

Marjorie Leonidas

 on 

October 3, 2017

Hot on the back of our success at the Retail Week Tech Awards, we're now in the running for 'Best Innovation in Fashion Retail' at the Drapers Awards 2017.

AwardsTaggstar Wins Big at Retail Week Tech Awards

By 

Marjorie Leonidas

 on 

September 18, 2017

We've not yet come down from cloud nine after winning silver, in the 'Best Online User Experience Initiative' at the Retail Week Tech.Awards.

eCommerce5 eCommerce Challenges in Travel that Social Proof can Fix Today

By 

Kate Cleevely

 on 

August 21, 2017

Social proof product messaging is helping travel e-tailers to optimise website conversions and overall spend.

AwardsWe’re a finalist for the Retail Systems Awards ‘Online Solution of the Year’

By 

Marjorie Leonidas

 on 

August 9, 2017

Taggstar has been nominated as a finalist (again) for the Retail Systems Awards ‘Online Solution of the Year'

eCommerce5 eCommerce Challenges in Retail that Social Proof can Fix Today

By 

Marjorie Leonidas

 on 

July 27, 2017

Find out how social proof is helping retailers combat some major eCommerce challenges.

AwardsN Brown Group & Taggstar Shortlisted for Tech.Awards 2017 Powered by Retail Week

By 

Marjorie Leonidas

 on 

June 5, 2017

We have been shortlisted for Online CX Initiative of the Year! 

eCommerceAmazon Charts Launches: Social Proof for our Social Proof

By 

Marjorie Leonidas

 on 

May 25, 2017

Read about how Amazon is now using social data to encourage online sales.

NewsN Brown Grows Online Sales by £2m with Taggstar Social Proof Messaging

By 

Kate Cleevely

 on 

May 23, 2017

Leading digital fashion retailer N Brown Group, has generated additional revenues of £2m in just a few months by adding Taggstar.

Social ProofCan Social Proof Messaging Solve the Problem of Fit in Online Fashion?

By 

Marjorie Leonidas

 on 

April 24, 2017

With returns costing retailers millions in lost revenue, see how you can use social proof to solve the problem.

NewsTaggstar Partners with Quill

By 

Marjorie Leonidas

 on 

March 20, 2017

We've teamed up with Quill to boost eCommerce conversions for retailers.

eCommerceThe Impact of Social Proof on Black Friday in 2016

By 

Marjorie Leonidas

 on 

December 1, 2016

See how social proof has increased sales conversion rates duing black Friday.

Social ProofHow to Use Social Proof to Optimise Programmatic Ad Spend

By 

Vjosana Gashi

 on 

February 9, 2016

Yesterday we announced Taggstar’s new partnership with Jivox, leaders in dynamic personalised digital advertising

NewsJivox and Taggstar Bring Power of Social Proof to Digital Ads

By 

Kate Cleevely

 on 

February 8, 2016

Digital ad platform now features real-time social proof messaging to supercharge online sales

NewsTaggstar & Tealium Sign New Partnership Agreement

By 

Kate Cleevely

 on 

February 2, 2016

We've teamed up with Tealium to personalise online shopping with dynamic real-time social proof messaging

NewsTaggstar’s 2015 Scorecard

By 

Marjorie Leonidas

 on 

January 28, 2016

We’ve reviewed our performance over 2015

OpinionRise in Consumer Spending Adds to Fierce eCommerce Competition

By 

Marjorie Leonidas

 on 

January 14, 2016

New data from Visa showed eCommerce sales growth of 7.4% in December as customers bought Xmas essentials online.

Social ProofQ&A with Sam Barton, Head of User Experience at Shop Direct

By 

Kate Cleevely

 on 

January 5, 2016

Read about why Shop Direct is working with us, and how social proof is making a positive difference in their online sales.

NewsTaggstar Named One of London’s Best Start-Ups

By 

Kate Cleevely

 on 

December 21, 2015

We were absolutely delighted to see Taggstar listed as one of six London technology start-ups named by TechCity.

NewsShop Direct Boosts Sales Conversions 2.7% With Taggstar

By 

Marjorie Leonidas

 on 

December 17, 2015

Digital retailer re-signs with Taggstar and says real-time messaging software has been single-biggest revenue driver

OpinionDear CTO…. What Are Your Top 5 Predictions for 2016?

By 

Andrew Lucas

 on 

December 16, 2015

Our CTO, Andrew Lucas, makes some interesting predictions about eCommerce technology in 2016

eCommerceHow’s Your Golden Quarter Going?

By 

Marjorie Leonidas

 on 

December 7, 2015

With many shoppers coming to your site with an appetite to spend, find out how you can make it easier for them.

eCommerceTaggstar Real-Time Social Proof Messages Bring in Black Friday Millions

By 

Marjorie Leonidas

 on 

December 2, 2015

Black Friday 2015 was a watershed event for online shopping with an estimated £1.1 billion being spent online in the UK alone

Social ProofEconsultancy Rates Taggstar's Social Proof on Argos

By 

Marjorie Leonidas

 on 

November 30, 2015

Social proof is recognised as a number one example of best practice

NewsIn Case you Missed It: Replay our Social Proof Webinar with Tealium

By 

Kate Cleevely

 on 

November 27, 2015

Last week our webinar with our partner Tealium lifted the lid on ways to help shoppers click ‘buy’.

NewsA busy events schedule for Taggstar

By 

Kate Cleevely

 on 

November 23, 2015

Seems that everyone is keen as mustard to talk social proof with Taggstar. And we just love talking about the power of crowds to influence what people buy.

eCommerce5 Free Top Tips for Black Friday eCommerce Brilliance

By 

Kate Cleevely

 on 

November 23, 2015

Taggstar lived through Black Friday 2014 and supported some of the UKs biggest eCommerce sites. We learnt a thing or two.

Social ProofCrowd Power Alive and Well in Shopping Today

By 

Marjorie Leonidas

 on 

October 14, 2015

James Surowiecki explores the accumulation of information within groups. The results, he argues, are that better decisions are made by groups than could have been made by any single person.

back to blog

Want Free Social Proof Insights...

The latest optimisation news & tips, straight to your inbox. And unsubscribe in a click.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

proven for Your Industry

How Taggstar is driving conversions in your market.

Book A One-Month Trial