Opinion

Opinion3 Common Retail Mistakes to Avoid During Holiday Season 2019

By 

Kate Cleevely

 on 

September 16, 2019

Black Friday, Cyber Monday and other peak season retail events are snapping at our heels. As retailers get ready for launch, we explore 3 consumer pain points that retailers can fix with social proof.

Opinion3 New Ways to Give Social Consumers Social Proof During Peak Season 2019

By 

Marjorie Leonidas

 on 

September 16, 2019

During Black Friday, Cyber Weekend and other holiday season retail events, consumers will buy without ever touching a website. Learn how to use social proof as part of this new customer journey.

OpinionOmnichannel is Dead. Long Live the Customer!

By 

Alison Wiltshire

 on 

August 6, 2019

As consumers, we just shop – wherever, however, and whenever we want. Channels are for TV or radio stations – not customers. The customer is the channel.

OpinionDo I Need Reviews on My eCommerce Website?

By 

Vjosana Gashi

 on 

January 24, 2018

In modern eCommerce, reviews will come whether you ask for them or not. Here's why you should love reviews, and how Taggstar applies positive review data to help you sell more.

OpinionAm I Pressure Selling? Understanding the CMA Investigation Into Booking Sites

By 

Marjorie Leonidas

 on 

December 20, 2017

Info about the UK Government's Competition & Markets Authority's (CMA) investigation into the selling practices of online booking sites.

Opinion5 Challenges in Fashion eCommerce that Social Proof can Fix Today

By 

Marjorie Leonidas

 on 

November 9, 2017

Read how real-time product messaging could solve some of online fashion's biggest challenges.

OpinionRise in Consumer Spending Adds to Fierce eCommerce Competition

By 

Marjorie Leonidas

 on 

January 14, 2016

New data from Visa showed eCommerce sales growth of 7.4% in December as customers bought Xmas essentials online.

OpinionDear CTO…. What Are Your Top 5 Predictions for 2016?

By 

Andrew Lucas

 on 

December 16, 2015

Our CTO, Andrew Lucas, makes some interesting predictions about eCommerce technology in 2016

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