News

Taggstar’s 2015 Scorecard

By 

Marjorie Leonidas

 on 

January 28, 2016

We’ve reviewed our performance over 2015

From the January and summer sales, through the busiest shopping period of the year, known as the ‘Golden Quarter’ and including the retail phenomena of Black Friday, Cyber Monday and Christmas.

The top line is that we processed a massive 1.3 billion real-time message requests over the course of the year, providing social proof for shoppers on some of the largest online retailers like Shop Direct and Argos.

We’ve also added a roll-call of great new brand names to our client list and, although we can’t share these right now, we look forward to announcing some fantastic e-tailers in 2016.

Here’s our summary our full 2015 results:

Key performance data when websites showed Taggstar messages:

  • Taggstar processed 1.3 billion real-time message requests in 2015.
  • Annual average conversion rate uplift: 2.8 per cent
  • Busiest quarter: Q4 2015 with a total of 690 million messages requests
  • Volume of Taggstar message requests:

Black Friday: 38.7 million

Cyber Monday: 17.3 million

Saturday prior to Xmas: 10.1 million

Boxing Day: 14.3 million

New Year’s Day: 8.9 million

  • (Est) 12 million completed eCommerce orders, resulting from a online shopping session where Taggstar showed a social proof message.
  • Average order value on sites showing Taggstar messaging:

Black Friday: £110

Cyber Monday: £83

Saturday prior to Xmas: £54

Boxing Day: £73

New Year’s Day: £70

No one likes spending hours looking online. We think our messages help make it simple, easy and quick, building trust and confidence with online shoppers.

Here’s to a successful 2016!

you may also like...

Opinion3 New Ways to Give Social Consumers Social Proof During Peak Season 2019

By 

Marjorie Leonidas

 on 

Sep 2019

During Black Friday, Cyber Weekend and other holiday season retail events, consumers will buy without ever touching a website. Learn how to use social proof as part of this new customer journey.

Social ProofEconsultancy Rates Taggstar's Social Proof on Argos

By 

Marjorie Leonidas

 on 

Nov 2015

Social proof is recognised as a number one example of best practice

NewsShop Direct Boosts Sales Conversions 2.7% With Taggstar

By 

Marjorie Leonidas

 on 

Dec 2015

Digital retailer re-signs with Taggstar and says real-time messaging software has been single-biggest revenue driver

Want Free Social Proof Insights...

The latest optimisation news & tips, straight to your inbox. And unsubscribe in a click.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

proven for Your Industry

How Taggstar is driving conversions in your market.