Awards

Taggstar, Very.co.uk & PosterScope Shortlisted for Retail Systems Awards 2019

By 

Kate Cleevely

 on 

April 8, 2019

We're Retail Systems 2019 Awards finalists.

We’re celebrating after being shortlisted for the Retail Systems Awards for the second year running!

Working with our partner Posterscope, Taggstar social proof messages featured in a dynamic out-of-home campaign for our customer, Shop Direct mega-brand Very.co.uk.

Designed and launched specifically for Black Friday, the campaign gave Very a valuable shop window on the high street (and in shopping centres) on the busiest shopping day of the year.

The creative unveiled and promoted hourly deals throughout the day, plus the Taggstar product popularity and scarcity messaging, to capture shopper’s attention and drive them online to purchase before the promotional offer expires.

Following Black Friday, the OOH campaign ran throughout November and December with a range of creatives for party wear and promotions.  

Shop Direct chief marketing officer Sylvia Woon said: “Building on our recent OOH campaigns, we continue to push the boundaries by being the first advertiser to team up with Taggstar to include real-time dynamic product messaging on digital screens. This gives consumers vital information about what’s trending and in stock, so they can benefit from amazing deals.”

The Retail Systems Awards recognise technology excellence and innovation within the retail sector. We’ll find out who’s won on 27th June 2019!



you may also like...

eCommerce5 Ways That Social Proof Messaging Can Sell Consumer Electronics

By 

Alison Wiltshire

 on 

Jun 2019

As we head into summer, retailers are now planning their Black Friday and 2019 holiday season campaigns. But this retail peak isn’t the only show in town when it comes to a major sales opportunity for consumer electronics.

NewsJoules Using Taggstar to Drive Online Conversion Uplift

By 

Blair Abrahams

 on 

Jul 2019

Britain's best-loved lifestyle retailer, Joules, is using Taggstar. Read about its great social proof results, in under 30 days.

Social ProofWe've Made Personalised Social Proof Possible

By 

Andrew Lucas

 on 

Apr 2019

We're first to launch new, personalized social proof messages, increasing the ways you can enhance your customer experience, digital commerce and improve profitability.

Want Free Social Proof Insights...

The latest optimisation news & tips, straight to your inbox. And unsubscribe in a click.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

proven for Your Industry

How Taggstar is driving conversions in your market.