Category:

Beauty

New social proof innovation supports Matalan online growth

We love a social proof innovation. Here's how Matalan scored 'extra juice' by optimising their messages.

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Social Proof Success at Very.co.uk Sees Taggstar at Centre of Black Friday 2019 Sale

Online giant Very.co.uk is using Taggstar over multiple digital sales channels to engage and convert its Black Friday shoppers.

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Part 2 / 2:  4 Other Ways to use Influencers to Sell Beauty

Part 2 of our blog into the ways that beauty brands can use social proof to sell.

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Part 1 / 2:  4 Other Ways to use Influencers to Sell Beauty

How retailers can bring the in-store beauty assistant online using social proof.

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We Support Very.co.uk Black Friday Campaign

News of our dynamic out-of-home innovation for Very’s Black Friday campaign.

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N Brown Segments Product Messages with Monetate & Taggstar

N Brown scored a 12% new visitor conversion rate uplift, plus extra online sales on SimplyBe combining Taggstar and Monetate.

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N Brown Group & Taggstar Shortlisted for Tech.Awards 2017 Powered by Retail Week

We have been shortlisted for Online CX Initiative of the Year! 

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N Brown Grows Online Sales by £2m with Taggstar Social Proof Messaging

Leading digital fashion retailer N Brown Group, has generated additional revenues of £2m in just a few months by adding Taggstar.

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Can Social Proof Messaging Solve the Problem of Fit in Online Fashion?

Leading digital fashion retailer N Brown Group, has generated additional revenues of £2m in just a few months by adding Taggstar.

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Q&A with Sam Barton, Head of User Experience at Shop Direct

Read about why Shop Direct is working with us, and how social proof is making a positive difference in their online sales.

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Don’t take our word for it, hear what our customers say.

"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".

Jonathan Wall

eCommerce Director

“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.

Paul Hornby

eCommerce Director

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2.7% increase in conversion rate

Achieved with the addition of social proof messaging.

£14m in incremental revenue

Adding social proof messaging was the single biggest driver of incremental revenues.

400 messages per second

Number of messages shown to customers during Black Friday 2016.

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6.98% uplift in conversion

Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page

80 million messages sent

Taggstar sent over 80 million messages for Matalan over the course of the testing period

14 message types used

All fully customised to reflect Matalan's tone of voice and brand style

View our customers