News

New RichRelevance Partner Combines Personalised Product Messages & Social Proof

By 

Kate Cleevely

 on 

February 27, 2018

Read about our new partnership with the world's leading experience personalisation provider, RichRelevance. Together we're bringing retailers richer, more specific social proof messaging.

We’re busy people. We love anything that gives us direction and saves us time when we’re shopping, including product recommendations like: “People who bought this, bought that...”

Now, through our new partnership with the world’s leading experience personalisation provider, RichRelevance, Taggstar is now injecting a layer of social proof, making these personalised product messages more powerful.

Using the crowd-sourced data, we insert the number of people viewing an item, reviews and ratings, top-trending items and scarcity into the product recommendation.  It looks something like this:

Taggstar's real-time social proof messaging layered over RichRelevance's personalised recommendations

 

It’s a richer message combination that lets retailers engage buyers at more places in the customer journey, using the power of the crowd to encourage sales.  

 

To try Taggstar and RichRelevance on your website, get in touch.

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