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Category: Social Proof

Posts related to social proof

Taggstar is delighted to announce its collaboration with Revolution Beauty

Taggstar started working with Revolution Beauty in March 2021, initially on a proof of concept using A/B testing and has now entered into a 12 month partnership with Taggstar.

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How to make the most of 2021’s back-to-school opportunity using social proof

As pandemic restrictions ease there’s a renewed excitement around September’s back-to-school period that retail marketers should use social proof to embrace.

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Social Proof Messaging: What it is and how it helps everyone shop online with confidence

Why social proof works, how it improves the customer experience and how it increases conversion rates and revenue for retailers.

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Dispelling 6 myths about social proof implementation

As you begin to plan your 2021 peak marketing strategy you may be wondering how social proof can help. Here we dispel some of the key myths around social proof messaging.

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Taggstar is delighted to announce its collaboration with Gym King

Taggstar is delighted to announce its collaboration with Gym King, a global clothing brand based in the UK, with over a million customers around the world founded by Jay Parker.

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New Forrester report: how Matalan taps social proof messaging to improve the customer journey

This report analyses how this retailer uses social proof messaging to better support customer needs and decision making online.

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How Social Proof Messaging can Beat FOGAT (Fear Of Gifting A Turkey)

It’s better to give than to receive. Sadly, gift buying is a minefield. Here's how social proof can combat FOGAT ('Fear Of Gifting A Turkey' in case you wondered)?

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Using Social Proof Messaging To Sell Gifts & Overcome Buyers' Block

How social proof can help gift buyers with the challenge and anxiety of finding and purchasing the perfect gift - and increase retail conversions.

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3 Ways to Upgrade Digital Marketing Campaigns for Peak Season 2019

Add social proof to help and engage customers in the product research and discovery phase. Learn how to add it to dynamic email campaigns this peak season.

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We've Made Personalised Social Proof Possible

We're first to launch new, personalised social proof messages, increasing the ways you can enhance your customer experience, digital commerce and improve profitability.

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Don’t take our word for it, hear what our customers say.

"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".

Jonathan Wall

eCommerce Director

“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.

Paul Hornby

eCommerce Director

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2.7% increase in conversion rate

Achieved with the addition of social proof messaging.

£14m in incremental revenue

Adding social proof messaging was the single biggest driver of incremental revenues.

400 messages per second

Number of messages shown to customers during Black Friday 2016.

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6.98% uplift in conversion

Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page

80 million messages sent

Taggstar sent over 80 million messages for Matalan over the course of the testing period

14 message types used

All fully customised to reflect Matalan's tone of voice and brand style

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