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Category: eCommerce

Posts related to eCommerce

A treat a day keeps winter at bay - why we love beauty calendars at Christmas

Beauty calendars have grown to be one of the most eagerly anticipated and fast selling items for the Christmas season. For those who’ve been deprived of regular visits to the beauty counter, it’s a brilliant way to satisfy our appetite.

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Where The Rubber Hits The Road: The Online Beauty Counter And The Art Of Persuasion

Many brands and retailers have reacted with extraordinary agility, deploying technology and digital innovation at speed to recreate the beauty counter experience online.

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Changing faces - The pulling power of new beauty brands for digital natives

The new wave of 21st century beauty brands are skilled at connecting with Gen Z's rising generation of beauty consumers. Brands with purpose are meeting consumer need for products that promote inclusivity and diversity with innovation.

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It's Raining Cats And Dogs - Pet Fever Takes Off In Lockdown

We have pets to be our companions and for most of us they’ve been super-valuable members of the household throughout the strange summer of 2020, contributing to the mental and physical wellbeing of all generations.

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Screen Test - Creating the Virtual Beauty Counter

The days of putting on mascara and lippy while commuting to work are gone forever. We’re all super-conscious of hygiene when we’re out now. Today’s beauty mantra is self-care. People are prioritising wellness and clean beauty.

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Keep calm and DIY

Six weeks into lockdown, 85 per cent of UK residents said they’d already done some home improvement. People have had extra time on their hands, and when you’re at home all day it’s harder to ignore that dripping tap or tired flooring.

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Help consumers buy the right phones and tablets with confidence online

Screen time. It’s hardly news, but mobile phone usage is going up. Buying a phone is a very personal choice, and complex decision. With stores shuttered, anyone who wants to buy or upgrade a phone must go online. 

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When it’s OK to wear your gym kit to work

Tempting as it is to stay in your PJs, it does help to get dressed if you’re going to work, even if it’s only at the kitchen table. When we look better, we feel better. Which explains #stayhome is boosting sales of active and leisurewear.

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Taking the cosmetics counter to consumers under lockdown

#WFH: putting on your best face! We still have appear professional in front of the boss, colleagues and clients on all those video calls. They’re going to see us (and our ungroomed eyebrows) more close up and personal than ever.

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How Brits are tooling up for months of learning, working and playing at home

Hundreds of thousands of people are in need of additional hardware - computers and monitors, headsets and so on – in order to do their job. The whole family at home all day means a lot more meal planning and cooking.

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Don’t take our word for it. Take our customers

“considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”

Paul Hornby

eCommerce Director

“considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”

Paul Hornby

eCommerce Director

“considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”

Paul Hornby

eCommerce Director

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5% increase in conversion rate

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

200 million messages sent

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

5% increase in conversion rate

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

Play Video
5% increase in conversion rate

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

200 million messages sent

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

5% increase in conversion rate

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

Play Video
5% increase in conversion rate

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

200 million messages sent

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

5% increase in conversion rate

Increase your conversion rates by giving your customers the confidence they need to buy, with the power of social proof.

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