Taggstar started working with Revolution Beauty in March 2021, initially on a proof of concept using A/B testing and has now entered into a 12 month partnership with Taggstar.
Our Blog
We increase the conversion rates and drive revenue for the world’s largest brands, retailers, and travel companies.
How to make the most of 2021’s back-to-school opportunity using social proof
As pandemic restrictions ease there’s a renewed excitement around September’s back-to-school period that retail marketers should use social proof to embrace.
What’s the Return on Investment using social proof messaging?
Find out how social proof messaging can give you at least 100% ROI
Social Proof Messaging: What it is and how it helps everyone shop online with confidence
Why social proof works, how it improves the customer experience and how it increases conversion rates and revenue for retailers.
Dispelling 6 myths about social proof implementation
As you begin to plan your 2021 peak marketing strategy you may be wondering how social proof can help. Here we dispel some of the key myths around social proof messaging.
Why this year’s Father’s Day is a chance to truly spoil dads
As restrictions ease it’s likely that Father’s Day gifting could be higher than ever as families celebrate the end of social contact restrictions.
Taggstar is delighted to announce its collaboration with Gym King
Taggstar is delighted to announce its collaboration with Gym King, a global clothing brand based in the UK, with over a million customers around the world founded by Jay Parker.
A breath of fresh air - How Brits are intending to make the most of outdoor space this summer
Whatever the weather, our gardens and outdoor spaces are going to matter more than ever this summer. We’re going to want to replicate the comfort and cosiness of indoor to gardens, patios and balconies.
Working from your ‘cloffice’ this year? How Brits plan to improve their homes post-pandemic
Lockdown has changed the way we feel about our homes. We certainly decorate more frequently these days. On average, Brits decorate the living room every 25 months on average, the bedroom every 29 months and hallways every 45 months.
Keeping it real - Gen Z and Millennials the social commerce boom
When it comes to social commerce, it’s no surprise to find that younger people are leading the way. Gen Z shoppers already account for four in ten of global consumers; their behaviour will shape the future of retailing.
Make your mother’s day - How to make the best choice for mum
Mother’s Day is one of the biggest gifting occasions of the year. In 2019 UK consumers spent £1bn on gifts for Mother’s Day, with each spending an average of £72.
From inspiration to gratification - Why we love social commerce
I personally love social commerce. To buy something I like on social media without the hassle of leaving that site and clicking off to the retailer’s website and having to search again for the product I wanted to buy, really does transform the online shopping experience.
Don’t take our word for it, hear what our customers say.
"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".
Jonathan Wall
eCommerce Director
“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.
Paul Hornby
eCommerce Director
2.7% increase in conversion rate
Achieved with the addition of social proof messaging.
£14m in incremental revenue
Adding social proof messaging was the single biggest driver of incremental revenues.
400 messages per second
Number of messages shown to customers during Black Friday 2016.
6.98% uplift in conversion
Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page
80 million messages sent
Taggstar sent over 80 million messages for Matalan over the course of the testing period
14 message types used
All fully customised to reflect Matalan's tone of voice and brand style
