US eCommerceHow beauty brands can connect online in the age of social distancing

By 

Alison Wiltshire

 on 

April 8, 2020

Screen time: ready for your close up? Social lives have moved online with friends getting together via video for happy hour to share a ‘quarantini’, a fun quiz or exercise class is the new normal. 

eCommerceTaking the cosmetics counter to consumers under lockdown

By 

Marjorie Leonidas

 on 

April 8, 2020

#WFH: putting on your best face! We still have appear professional in front of the boss, colleagues and clients on all those video calls. They’re going to see us (and our ungroomed eyebrows) more close up and personal than ever.

eCommerceHow Brits are tooling up for months of learning, working and playing at home

By 

Marjorie Leonidas

 on 

April 3, 2020

Hundreds of thousands of people are in need of additional hardware - computers and monitors, headsets and so on – in order to do their job. The whole family at home all day means a lot more meal planning and cooking.

US eCommerceConsumers race online to equip the family for life under lockdown

By 

Alison Wiltshire

 on 

April 2, 2020

Home sweet home! Consumers are already buying consumer electronics and electrical goods that can make a positive difference to working, learning and playing remotely. And let’s not forget food and drink.

eCommerceLet's use social proof to help wellness and fitness retailers to spread FOFI (that’s the fun of fitting in!)

By 

Kate Cleevely

 on 

March 30, 2020

Wellbeing and fitness products are helping all of our physical and mental health at this time. We're here to support your shoppers to make the right buying decisions.

US eCommerceWant to spread FOFI (that’s the fun of fitting in?!). Here’s how social proof can support wellness retailers.

By 

Alison Wiltshire

 on 

March 30, 2020

The global wellness industry is on a roll, and they can make an important contribution to promoting physical and mental health during this time.

US eCommerceSpring is in the air: prepare the deck, the yard, the grill Helping households make good buying decisions in difficult times

By 

Alison Wiltshire

 on 

March 27, 2020

This summer, the creature comforts of our homes and outdoor spaces are going to be more important than ever.

eCommerceEaster – the new Black Friday? Maximising sales of garden and outdoor goods with social proof

By 

Christian Preece

 on 

March 16, 2020

With consumers planning their Easter garden projects now, find out how Taggstar can help you increase your conversion rate and sales.

eCommerceHome run: how social proof can deliver online home goods sales

By 

Alison Wiltshire

 on 

March 12, 2020

Consumers have become more comfortable buying bigger, bulky homewares online - but some worry about making a pricey mistake. Social proof can help.

eCommerce“Fantastic! We’ve truckloads of returns this month!”, said no retailer, ever.

By 

Alison Wiltshire

 on 

February 26, 2020

How social proof messaging is helping retailers to build more sustainable businesses.

eCommerceIncrease Conversion Uplift & Revenue through the Home Improvement Peak

By 

Debbie Barnes

 on 

December 11, 2019

Many consumers will be using the Xmas & New Year's holiday to take on DIY, triggering a retail opportunity. Here's how social proof can grow online these DIY and trades sales.

Social ProofHow Social Proof Messaging can Beat ‘Gift Buyers’ Block’ & Boost Holiday Sales

By 

Alison Wiltshire

 on 

October 31, 2019

As we head into the busy Holiday gifting season, we look at how retailers can support gift buyers with the challenge and anxiety of finding and purchasing the perfect gift - all while increasing retail conversions.

Social Proof3 Ways to Upgrade Digital Marketing Campaigns for Peak Season 2019

By 

Blair Abrahams

 on 

September 19, 2019

Add social proof to help and engage customers in the product research and discovery phase. Learn how to add it to dynamic email campaigns this peak season.

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