One in three American consumers bought or was gifted an advent calendar last year. Buying a beauty advent calendar for yourself might be easy but if it's a gift there are so many to choose from.
A standout success stories of the massive shift to online this year must be the beauty industry. Customers who previously preferred to shop for cosmetics & skincare in-store or in airports whilst travelling have switched to online en masse.
Gen Z is on track to become the largest generation of consumers by 2020 and the most diverse in history. Today, gender neutral brands such as Non Gender Specific sell skincare for ‘all skin types, all skin tones, all genders’.
When we consider pets as family members, we want to treat them as such. Basic food and simple bedding are not enough. There are foods for every palate and digestive system, plus nutritional supplements.
Self-care is the watchword for today’s beauty consumer. People are prioritizing wellness and clean beauty. They’re turning to do-it-yourself treatments, investing in devices such as facial steamers.
The 2020 home improvement season started early. Sheltering in place, millions of Americans with time on their hands decided to deal with that dripping faucet (at last!), repair the decking or fix the winter damage to the driveway.
Cell cycle. Life under lockdown would be even tougher without our cell phones and tablets. So many people like to shop for a new device in person, but restrictions on shopping in real life anyone who wants to buy or upgrade must go online.
No school run, no commute, no trip to the gym - no sweat! For most us, it’s time for something loose, something stretchy, something comfy – sweatpants, leggings and oversize T shirts.
Fur baby boom! Pet owners are no longer content to simply provide their animals with a supply of regular petfood, basic bedding and simple toys. The market has an explosion in premium foods, natural treats and personalised accessories.
Screen time: ready for your close up? Social lives have moved online with friends getting together via video for happy hour to share a ‘quarantini’, a fun quiz or exercise class is the new normal.
Home sweet home! Consumers are already buying consumer electronics and electrical goods that can make a positive difference to working, learning and playing remotely. And let’s not forget food and drink.
The global wellness industry is on a roll, and they can make an important contribution to promoting physical and mental health during this time.
This summer, the creature comforts of our homes and outdoor spaces are going to be more important than ever.
This report analyses how this retailer uses social proof messaging to better support customer needs and decision making online.
Consumers have become more comfortable buying bigger, bulky homewares online - but some worry about making a pricey mistake. Social proof can help.
How social proof messaging is helping retailers to build more sustainable businesses.
How social proof messaging can help build a more sustainable retail business.
It’s better to give than to receive. Sadly, gift buying is a minefield. Here's how social proof can combat FOGAT ('Fear Of Gifting A Turkey' in case you wondered)?
As we head into the busy Holiday gifting season, we look at how retailers can support gift buyers with the challenge and anxiety of finding and purchasing the perfect gift - all while increasing retail conversions.
As consumers, we just shop – wherever, however, and whenever we want. Channels are for TV or radio stations – not customers. The customer is the channel.
As we head into summer, retailers are now planning their Black Friday and 2019 holiday season campaigns. But this retail peak isn’t the only show in town when it comes to a major sales opportunity for consumer electronics.
Taggstar messages are now live on M-Cube Global in-store digital display, as we inject dynamic social proof messaging.
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proven for Your Industry
How Taggstar is driving conversions in your market.
Everyone from department stores, toys, beauty, electronics, DIY and white goods suppliers use Taggstar to increase their online conversions.
Package holiday, hospitality brands, OTAs, airlines and transport providers can all use Taggstar to build consumer trust and sales.
We're used by fast-fashion brands, pure-plays and designer fashion houses to promote their best-selling trends, hot styles and top reviewed items.